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Australia’s Neos Kosmos Misrepresented Stroumboulis’ New TV Show in a Featured Article

Georgios Stroumboulis was featured in the Australian newspaper and online media portal, NeosKosmos.com, for his new television show showcasing foreigners looking for beautiful properties in Greece.

The article was misinterpreted from the original article that was featured in the Wall Street Journal. The article in Neos Kosmos states that Greeks within Greece decided to not have the TV show, Hellenic Home Hunting, aired in Greece. The truth is that the producer of the TV show along with media executives at ANT1 decided to feature the show to their international audience in the United States, Canada, South Africa and Australia.

To read the article online, click here.

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Greeks Turn Blind Eye to Reality TV Show

A reality TV show shot in Greece has tongues wagging around the world with Greece not interested in screening the show

A reality TV show shot in Greece has tongues wagging around the world with Greece not interested in screening the show. Hellenic Home Hunting follows jet-setting prospectors touring homes in search of the perfect pied-à-terre or villa. Filmed in English with Greek subtitles, it is one of the first shows of its kind for the network. The reality show follows home buyers looking for bargains in crisis-battered Greece.

"Greeks in Greece don't care about it," said George Stroumboulis, a 31-year-old Greek-Canadian marketer. The show made its debut early this month on Greek TV network Antenna in North America, most of Europe and Australia.

The show spotlights a stumbling block for the Greek housing recovery. With home prices falling roughly 40 per cent since the Greek housing market's peak in 2008, prices are expected to continue to drop at least through the first half of this year, according to the Hellenic Association of Realtors. Some agents say price cuts can run as deep as 60 to 70 per cent.

During filming, Mr Stroumboulis and his crew wore T-shirts that read, "Greece is not for sale, but its real estate is!"

Yet reactions remained mixed with onlookers seemingly understanding, if a bit guarded, but more interested in getting their own homes featured on the show.

"All the foreigners are hesitant, because, on the one hand, they think Greeks are con artists, and on the other hand, the bureaucracy is chaotic," said George Moutzouris, an agent on Lesbos, an island in the Aegean Sea.

Helen Robinson, a 61-year-old manager of a cattle ranch in North Queensland, said she briefly lived in Greece in the '60s before political turmoil forced her Greek father to move the family out of the country. Now she is looking to buy a four-bedroom villa near her father's village in southern Lesbos for 255,000 euros. Four years ago, the same home would have cost 100,000 euros more, said listing agent Dimitra Balkizas, who guided Ms Robinson on the show.

Source: Wall Street Journal

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BouliBrand™ is a boutique marketing + entrepreneurship + communications + branding movement focused on creating vibrant, purposeful and revenue-generating media experiences on a partner-by-partner basis. With strategic partnerships in New York, Toronto, Athens, Los Angeles, New Delhi and Shanghai, we work directly with savvy, driven and optimistic clients wanting to produce fresh platforms of communication and target nouveau markets internationally with their startup businesses and services. BouliBrand is propelled by Georgios (George) Stroumboulis (Γιώργος Στρουμπούλης) - an internationally seasoned marketing professional with tangible business experiences across multiple industries and diverse cultures. To learn more about BouliBrand, Georgios and the stimulating team spearheading the BouliBrand movement forward, get in contact at www.BouliBrand.com, www.Facebook.com/BouliBrand, www.Twitter.com/Stroumboulis (@stroumboulis), www.Instagram.com/Stroumboulis (@stroumboulis), www.LinkedIn.com/in/Stroumboulis, www.YouTube.com/Stroumboulis or www.Pinterest.com/BouliBrand. Georgios Stroumboulis has been featured in several forms of international and domestic media, including: newspapers, magazines, websites, blogs, television, radio and as a public speaker. His and his company’s efforts have been published and broadcasted in many languages in popular news outlets, including: The Wall Street Journal, Reuters, Barron’s, Ethnos, Ta Nea, El Mundo, India Today, G1 Brasil, Kathimerini, Naftemboriki, Athens News, Greek Reporter, Antenna TV, ERT World, SKAI News, MEGA News, The Electrical Distributor, Lighting Design + Application, Athens Radio, Imerisia, Neos Kosmos, Kerdos, Axia, GR Reporter, Isotimia, OPA! Magazine and several others. Stroumboulis was also recognized in 2014 by Greek America Foundation (GAF) with the 40-Under-40 Award as one of the most influential Greek business leaders in North America. Stroumboulis works with political leaders in Canada, the USA, Greece and Australia to push Greek interests forward through various charities and Hellenic-inspired initiatives.

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