Recent Press:
The Pappas Post Features Stroumboulis' Hilarious Selfie...BouliBrand Signs TV Licensing Deal with New Greek TV to...Greek America Foundation's Weekend in Toronto Honors Forty Under...Television Station, New Greek TV, Interviewed BouliBrand Founder...Greek America Foundation Honors Stroumboulis with Forty Under 40...Greek Ambassador Anghelopoulos Met With Stroumboulis to Discuss...Greek Ambassador Panagopoulos Met With Stroumboulis to Discuss...The Hellenic Association of Realtors Partnered With...Kathimerini Featured Stroumboulis for Spearheading International...Australia's OPA! Magazine Featured Stroumboulis Commentary on...The Hellenic Initiative's "OneGreece.org" Video...ETHNOS Newspaper Featured Stroumboulis for His Global Initiative...Reuters Featured Acquisition of High-Tech Start-Up Solais...NewsBeast.gr Featured Stroumboulis' New TV Show Targeting...Real News Featured Stroumboulis' Widely Popular Real Estate TV...GreekReporter.com Featured Stroumboulis' New Initiative to Help...Niagara Region Newspaper Featured Stroumboulis on Front Page for...GreekReporter.com Featured Stroumboulis' New TV Show Geared...Greek News Portal, Protagon.gr, Comments on Facts Surrounding...Australia's Neos Kosmos Misrepresented Stroumboulis' New TV Show...GreekReporter.com Featured Stroumboulis' Official Response to...Star TV's Morning Talk Show, FM Live, Featured Stroumboulis and...European Edition of the Wall Street Journal Featured...German Edition of the Wall Street Journal Featured Stroumboulis...Barron's Financial Magazine Featured Stroumboulis' Real Estate...Espresso Featured Stroumboulis' New TV Show in a Misrepresented...The Wall Street Journal Featured Stroumboulis and His New...Antenna Television Network Launches New TV Series 'Hellenic Home...OPA! Magazine Featured Stroumboulis for Launching the Global...Food & Leisure Guide Featured Stroumboulis for Promoting Greece...Dimokratia Newspaper Featured Stroumboulis for the Production of...Brazilian News Portal, G1, Featured Stroumboulis in Article on...National Herald Newspaper Featured Stroumboulis for Property...Spanish Media Portal, El Mundo, Interviewed Stroumboulis for...Elefteros Typos Newspaper Featured Georgios Stroumboulis in...NewsBeast.gr Highlights Greek-Canadian Helping to Sell Euro 5...Antenna TV Station Featured Greek Property Exchange During...Athens Municipal Radio 9.84 FM Features Interview with Founder...Kerdos Newspaper Featured Stroumboulis' New Greek Real Estate TV...Channel 9 Featured Interview with Stroumboulis on Greece's...TA NEA Newspaper Featured Georgios Stroumboulis' Efforts to Help...Ambassador Peck of Canada Honors Georgios Stroumboulis at the...Electrical Distributor Magazine Featured Comments Regarding the...Athens News Newspaper Featured Article on Stroumboulis' New Real...Voria Newspaper Featured Article on Greek Property Exchange and...GreekReporter.com Featured Article on New Greek Real Estate TV...India Today Interviewed Stroumboulis for Article - Between the...Electrical Distributor Magazine Featured Article on the LED...Third National Marketing Excellence Award Received for Best...Imerisia Newspaper Featured Stroumboulis in Article on Greek...Antenna TV Station Featured Greek Property Exchange During...Greek Property Exchange Signs TV Advertising Deal with Leading...Australia's Neos Kosmos Newspaper Featured Interview...America's Leading Greek Radio Station, Radio Neo, Interviews...Imerisia Newspaper Featured Interview on Using the Internet to...Elefterotypia Newspaper Highlighted Efforts of Real Estate...Kerdos Newspaper Featured Article on Importance of the Internet...Isotimia Newspaper Interviewed Stroumboulis to Highlight...Bulgaria's GR Reporter Featured Interview with Stroumboulis...Axia Newspaper Showcased Stroumboulis' Efforts From Abroad to...Stroumboulis Interviewed on National TV During the Property 2011...Athens News Newspaper Featured Stroumboulis in Article on...Kerdos Newspaper Highlights Greek Property Exchange in Real...Agent of the Year Award Given at the Annual Real Estate Industry...GreekReporter.com Featured Exclusive Interview with StroumboulisLEDs Magazine Featured Manufacturing Company and its Team of...Second National Marketing Excellence Award for Best Integrated...First National Marketing Excellence Award for Best New Industry...

Space Startup Raises $90 Million To Bring Ads To Moon By 2020

Japanese companies are planning to kick-start the lunar economy by backing a local startup’s mission to land on the moon by 2020.

Tokyo-based Ispace Inc. said it raised 10.2 billion yen ($90 million) from some of the country’s biggest businesses, including Japan Airlines Co. and television network Tokyo Broadcasting System Holdings Inc. The funds will be used to send a spacecraft into lunar orbit by 2019, and then land one a year later.

Private companies are playing a bigger role in space development, from Elon Musk’s rocket launcher Space Exploration Technologies Corp. and asteroid miner Planetary Resources Inc., seeking to deliver humanity to the cosmos while securing a return for their shareholders. Ispace says a thriving lunar economy is still decades away, but it is putting profits and corporate projects at the heart of its missions in the coming years.

“Human beings aren’t heading to the stars to become poor,” Takeshi Hakamada, chief executive officer of Ispace, said at a press event in Tokyo. “That’s why it’s crucial to create an economy in outer space.”

Not all of Ispace’s investors are corporations. Government-backed Innovation Network Corp. of Japan is the leading investor in the round with 3.5 billion yen, while Development Bank of Japan also invested an undisclosed amount.

Ispace says the initial business opportunity is mostly in marketing, including slapping corporate logos on its spacecrafts and rovers, and delivering images to be used in advertising. A successful landing will also let the company offer what it calls a "projection mapping service" -- a small billboard on the moon’s surface. The startup says there will be demand from corporations looking to show off their logos with Earth in the background.

From 2021, Hakamada plans to land exploration vehicles that will search for water. That in turn can be turned into hydrogen fuel and ultimately perhaps support a lunar settlement.

Ispace estimates there are billions of tons of water on the moon, but hard evidence is lacking. In 2009, NASA researchers found molecules associated with water. This year, a study used satellite data to estimate that large amounts of water likely exist under the surface.

Ispace got its start through Google’s Lunar Xprize, a competition sponsored by Alphabet Inc. that will award $20 million to whoever can land and drive a spacecraft on the moon’s surface. Established in 2007 with a target date of 2012 for the first mission, the deadline has been repeatedly pushed back as participants faced technical and financial challenges.

Hakamada said Ispace’s goals are mostly independent of his efforts with Team Hakuto, his partner in Google’s competition. He says both projects will continue, but the funding round will seed development of a sustainable business.

Most companies in Google’s competition have similar plans, including Cape Canaveral-based startup Moon Express, which counts Chinese gaming giant Tencent Holdings Ltd. among its investors.

Japanese companies have a history of fascination with space. In 2014, Otsuka Holdings Co. announced plans to deliver a can of its Pocari Sweat drink to the moon’s surface. In 1990, TBS sent a journalist on a Soviet rocket to the Mir space station.

“Among Series A funding rounds, this one is the biggest ever for Japan and the biggest globally for a space-related startup,” Hakamada said. 

BouliBrand is a boutique marketing + entrepreneurship + communications + branding movement focused on creating vibrant, purposeful and revenue-generating media experiences on a partner-by-partner basis. With strategic partnerships in New York, Toronto, Athens, Los Angeles, New Delhi and Shanghai, we work directly with savvy, driven and optimistic clients wanting to produce fresh platforms of communication and target nouveau markets internationally with their startup businesses and services. BouliBrand is propelled by Georgios (George) Stroumboulis (Γιώργος Στρουμπούλης) - an internationally seasoned marketing professional with tangible business experiences across multiple industries and diverse cultures. To learn more about BouliBrand, Georgios and the stimulating team spearheading the BouliBrand movement forward, get in contact at www.BouliBrand.com, www.Facebook.com/BouliBrand, www.Twitter.com/Stroumboulis (@stroumboulis), www.Instagram.com/Stroumboulis (@stroumboulis), www.LinkedIn.com/in/Stroumboulis, www.YouTube.com/Stroumboulis or www.Pinterest.com/BouliBrand. BouliBrand shares progressive industry information related to the marketing, branding, entrepreneurship, investment, networking, financing, start-up, public relations, internet, web, creative and business movement. We gather select articles, blogs, news, posts, press releases, announcements, interviews, commentary, videos, clips and anything we feel might be worth reviewing for our visitors, followers, clients and partners.

Subscribe / occasional emails!

Press / some of our features!

Opinions / some of our blogs!

Articles / selection from industry!

Contact / click here to connect!