Recent Press:
The Pappas Post Features Stroumboulis’ Hilarious Selfie...BouliBrand Signs TV Licensing Deal with New Greek TV to...Greek America Foundation’s Weekend in Toronto Honors Forty Under...Television Station, New Greek TV, Interviewed BouliBrand Founder...Greek America Foundation Honors Stroumboulis with Forty Under 40...Greek Ambassador Anghelopoulos Met With Stroumboulis to Discuss...Greek Ambassador Panagopoulos Met With Stroumboulis to Discuss...The Hellenic Association of Realtors Partnered With...Kathimerini Featured Stroumboulis for Spearheading International...Australia’s OPA! Magazine Featured Stroumboulis’ Commentary on...The Hellenic Initiative's "OneGreece.org" Video...ETHNOS Newspaper Featured Stroumboulis for His Global Initiative...Reuters Featured Acquisition of High-Tech Start-Up Solais...NewsBeast.gr Featured Stroumboulis’ New TV Show Targeting...Real News Featured Stroumboulis’ Widely Popular Real Estate TV...GreekReporter.com Featured Stroumboulis’ New Initiative to Help...Niagara Region Newspaper Featured Stroumboulis on Front Page for...GreekReporter.com Featured Stroumboulis’ New TV Show Geared...Greek News Portal, Protagon.gr, Comments on Facts Surrounding...Australia’s Neos Kosmos Misrepresented Stroumboulis’ New TV Show...GreekReporter.com Featured Stroumboulis’ Official Response to...Star TV’s Morning Talk Show, FM Live, Featured Stroumboulis and...European Edition of the Wall Street Journal Featured...German Edition of the Wall Street Journal Featured Stroumboulis...Barron's Financial Magazine Featured Stroumboulis’ Real Estate...Espresso Featured Stroumboulis’ New TV Show in a Misrepresented...The Wall Street Journal Featured Stroumboulis and His New...Antenna Television Network Launches New TV Series ‘Hellenic Home...OPA! Magazine Featured Stroumboulis for Launching the Global...Food & Leisure Guide Featured Stroumboulis for Promoting Greece...Dimokratia Newspaper Featured Stroumboulis for the Production of...Brazilian News Portal, G1, Featured Stroumboulis in Article on...National Herald Newspaper Featured Stroumboulis for Property...Spanish Media Portal, El Mundo, Interviewed Stroumboulis for...Elefteros Typos Newspaper Featured Georgios Stroumboulis in...NewsBeast.gr Highlights Greek-Canadian Helping to Sell €5...Antenna TV Station Featured Greek Property Exchange During...Athens Municipal Radio 9.84 FM Features Interview with Founder...Kerdos Newspaper Featured Stroumboulis' New Greek Real Estate TV...Channel 9 Featured Interview with Stroumboulis on Greece's...TA NEA Newspaper Featured Georgios Stroumboulis' Efforts to Help...Ambassador Peck of Canada Honors Georgios Stroumboulis at the...Electrical Distributor Magazine Featured Comments Regarding the...Athens News Newspaper Featured Article on Stroumboulis' New Real...Voria Newspaper Featured Article on Greek Property Exchange and...GreekReporter.com Featured Article on New Greek Real Estate TV...India Today Interviewed Stroumboulis for Article - Between the...Electrical Distributor Magazine Featured Article on the LED...Third National Marketing Excellence Award Received for Best...Imerisia Newspaper Featured Stroumboulis in Article on Greek...Antenna TV Station Featured Greek Property Exchange During...Greek Property Exchange Signs TV Advertising Deal with Leading...Australia's Neos Kosmos Newspaper Featured Interview...America's Leading Greek Radio Station, Radio Neo, Interviews...Imerisia Newspaper Featured Interview on Using the Internet to...Elefterotypia Newspaper Highlighted Efforts of Real Estate...Kerdos Newspaper Featured Article on Importance of the Internet...Isotimia Newspaper Interviewed Stroumboulis to Highlight...Bulgaria's GR Reporter Featured Interview with Stroumboulis...Axia Newspaper Showcased Stroumboulis' Efforts From Abroad to...Stroumboulis Interviewed on National TV During the Property 2011...Athens News Newspaper Featured Stroumboulis in Article on...Kerdos Newspaper Highlights Greek Property Exchange in Real...Agent of the Year Award Given at the Annual Real Estate Industry...GreekReporter.com Featured Exclusive Interview with StroumboulisLEDs Magazine Featured Manufacturing Company and its Team of...Second National Marketing Excellence Award for Best Integrated...First National Marketing Excellence Award for Best New Industry...

Manage Meetings Like You Manage Your Money

Chris Farley and David Spade in Tommy Boy waste an executive's time during a sales meeting.

It's no secret that everyone hates meetings. There's nothing worse than getting 15 people together to make decisions, then getting sidetracked, running out of time, and being forced to schedule a follow-up meeting.

Michael C. Mankins, a San Francisco-based partner at management consulting firm Bain & Company, says too many poorly-run meetings hamstring productivity. He writes in Harvard Business Review about how Metcalfe's law of telecommunications networks applies to executives connected via email. "The law has a dark side: As the cost of one-to-one and one-to-many interactions declines, the number of these interactions increases dramatically. And people are interacting more than ever," he writes. "Worst of all, they are calling meetings."

The ease of calling a meeting, which used to require assistants exchanging schedule information over the phone to find an open time slot, has made time-sucking and money-wasting meetings far more frequent. "Now all they need to do is check Outlook or a similar program and send a quick email. As a result, most executives are spending 20 hours or more every week in meetings. And one meeting usually spawns many more," Mankins writes. At Bain, Mankins and his colleagues calculated that a single weekly executive committee meeting at a large company can generate about 300,000 hours of preparation time each year.

If this sounds like your executive team--needlessly squandering time and money sitting in a room, Mankins has a few suggestions. The first is to think of your meetings the way you think of your money. "You can manage [meetings] as closely as you manage every investment," he writes.

Don't call a meeting by default

Meetings should be reserved only to accomplish specific tasks. "Don't hold a meeting for the sake of holding a meeting. Meetings are great for some tasks, like gathering input and coming to a group decision. They aren't so good for other tasks, such as drafting a strategy document," Mankins writes. "Before calling a meeting, decide whether it's really the best way to get the job done."

Manage the invite list

Think of the door to your meetings like a door to a nightclub with a bouncer turning people away. Meetings should have a tight invite-only list. "In many companies it's bad form not to invite lots of people to a meeting. What people don't realize is that every additional attendee adds cost. Unnecessary attendees also get in the way," Mankins writes. "Remember the Rule of 7, which states that every attendee over seven reduces the likelihood of making a good, quick, executable decision by 10 percent. Once you hit 16 or 17, your decision effectiveness is close to zero."

Only hold 30-minute meetings

An hour is too long for a group of executives, let alone the entire company, to be sitting in one room talking. Mankins advises keeping meetings short. "Not too long ago, most companies called 30-minute meetings. Now the typical default time has grown to 60 minutes, even though every additional minute generates more cost," he writes. "As my colleagues and I recently noted in HBR, one company established a rule: If a meeting was to last more than 90 minutes, it required approval by an executive two layers up from the convener. This rule quickly cut meeting time."

Manage every minute

If you're calling a meeting, that means there must be important decisions or a serious announcement made. Be frugal with the time and manage each minute like money. Mankins suggests following simple disciplines: "Clarify the purpose of every meeting. Spell out people's roles in decisions. Create a decision log that captures every decision made in a meeting," he writes. If the log turns out to be blank, you should question why the meeting was called in the first place.

 

BouliBrand™ is a boutique marketing + entrepreneurship + communications + branding movement focused on creating vibrant, purposeful and revenue-generating media experiences on a partner-by-partner basis. With strategic partnerships in New York, Toronto, Athens, Los Angeles, New Delhi and Shanghai, we work directly with savvy, driven and optimistic clients wanting to produce fresh platforms of communication and target nouveau markets internationally with their startup businesses and services. BouliBrand is propelled by Georgios (George) Stroumboulis (Γιώργος Στρουμπούλης) - an internationally seasoned marketing professional with tangible business experiences across multiple industries and diverse cultures. To learn more about BouliBrand, Georgios and the stimulating team spearheading the BouliBrand movement forward, get in contact at www.BouliBrand.com, www.Facebook.com/BouliBrand, www.Twitter.com/Stroumboulis (@stroumboulis), www.Instagram.com/Stroumboulis (@stroumboulis), www.LinkedIn.com/in/Stroumboulis, www.YouTube.com/Stroumboulis or www.Pinterest.com/BouliBrand. BouliBrand shares progressive industry information related to the marketing, branding, entrepreneurship, investment, networking, financing, start-up, public relations, internet, web, creative and business movement. We gather select articles, blogs, news, posts, press releases, announcements, interviews, commentary, videos, clips and anything we feel might be worth reviewing for our visitors, followers, clients and partners.

Subscribe / occasional emails!

Press / some of our features!

Opinions / some of our blogs!

Articles / selection from industry!

Contact / click here to connect!